E-book improvements favour professional publishers

Creating an e-book is easy. Creating a professional-looking, classy e-book that stands out from the crowd takes skill and effort. And as e-book formats improve and start to offer greater flexibility and complexity, you’re going to need advanced skills to really exploit their potential. Not that long ago, Apple introduced …

The Kindle pricing problem

When you publish on the Kindle, you set your own price. But some customers will end up paying much more. All self-publishing platforms allow you to set your own price, and this is important because control over pricing is key to your whole marketing strategy. Alas, when it comes to …